South African Jewellery brand Black Betty has opened its brand new head office and flagship store on Hout Street in Cape Town. Black Betty currently boasts stores in Sea Point, Cape Town as well as Parkhurst, Johannesburg.
Cape Town-based interior specialists, Weix Studio was appointed to design and curate the interior at the new Black Betty HQ and the stylish space speaks for itself. Owner of Weix Studio Klaudia Weixelbaumer says that the brief from Black Betty owner and her sister, Kristin Weixelbaumer was to showcase the essence of the brand through the interiors, “The words Kristin used were badass, powerful, soulful, shiny AF, memorable, and beautiful – I mean, does a brief get any better than that?” says Klaudia.
‘I really wanted the interior to be captivating, exciting and to incorporate Black Betty’s signature palette (black, white and gold) while still allowing the jewellery to be centre stage. I feel this has really been brought to life and the most beautiful and perfect stage has been created to showcase Black Betty’s jewels.’ Says Kristin.
With this in mind, Weix Studio focused on making almost everything about this project bespoke and unique, from the hand-painted gold wall by Conscious Colour, the layered and adorned chandeliers by Jacques Erasmus, the hand-sculpted torsos and hands by Unplinthed and the cabinetry by Hot Orange, to name a few – each carefully designed to be as practical and sexy as possible.
Kristin Weixelbaumer says that she grew up in an incredibly creative family with interiors and architecture being central to their family culture. Weix Studio (previously known as Weixelbaumer Design) is a family business specialising in residential, commercial and retail interiors, with a strong focus on bespoke design. “Being able to work on Black Betty’s HQ with my sister has been an absolute dream…. And I love everything she has done,” says Kristin.
“They say a project is only as good as the client is brave, and lucky us that Kristin is fearless. She trusted us – possibly because we’re family – to push the boat out and try to avoid “off-the-shelf décor,” says Klaudia.
