The year 2021 ushered in the 10th year of the Vanessa Gounden fashion label – a fete that many aspire to achieve in these ever-changing economic times and the ever-evolving fashion world.
2019 saw Vanessa experience a personal health journey, undergoing a heart operation that she has overcome, which now has led her straight to her creative canvas to create her most personal collection to date; The Pulsatio Collection: Made from the Heart.
Vanessa’s personal medical journey forms the inspiration and conceptual direction for The Pulsatio Collection, which comprises meticulously articulated designs. The range conveys a story of hope, perseverance, and the importance of caring for one’s health. Unique to each of us is our predetermined set of heartbeats, a tempo that becomes who we are and dictates how we feel. Pulsatio, the heartbeat, is, therefore, the most vital rhythm in our body and our life.
Also included as part of the 10th year celebration of Vanessa Gounden in fashion is a Kaftan Capsule Collection, the prints, and silhouette depicting her story of overcoming challenges within the fashion sector for 10 years. The Capsule Collection of The Kaftans reflects the story of each collection over the last 10 years. Telling each one’s story in their intricate yet simple way. True to Vanessa Gounden’s creative direction, her collections depict fashion as wearable art. They communicate messages of relevance in today’s world and share important lessons from her personal story – yet not subjecting themselves to the limitations that come with conforming to fashion’s historical dictations.
In the 10 years of commanding the fashion world, Vanessa Gounden has flagship stores at the Ham Yard Hotel, London and The Firs, Rosebank, and within DORE Sandton City – with the creative hub in Cape Town at the Vanessa Gounden Atelier.
The ultimate lesson from both collections being Pulsation and the Capsule Kaftan is one of hope – echoing the importance of utilising the time we have, consciously and fearlessly.