Johnnie Walker™ and Trace have partnered in an innovative new initiative, KEEP WALKING: AFRICA TOP 30, a definitive list recognising next generation cultural shapeshifters from across the African continent.
The List will identify and celebrate 30 next gen African cultural pioneers and visionaries who are not always recognised for it but are boldly pushing culture forward and making impact on the continent’s creative economy across music, film, media, fashion, and art.
The list of nominees will be revealed in October while members of the public are also encouraged to vote for cultural shapeshifters who they believe have given impetus to and moved culture forward, both across Africa and abroad.
“The culture is shifting across Africa in the most amazing ways, and we want this list to be a true reflection of the best next generation of cultural innovators from across the continent. We want creators to know that we see them, we hear them, and we celebrate them for their excellence. Trace is delighted to be partnering with Johnnie Walker™ in bringing this new awards platform to life,” says Valentine Gaudin-Muteba, Trace Managing Director, Southern Africa.
Committed to a spirit of progress and moving forward for over 200 years – and today working with some of the world’s top artists – Johnnie Walker™ celebrates stories of creative energy, determination and pushing boundaries. This legacy continues with the KEEP WALKING: AFRICA TOP 30 platform in which Johnnie Walker™ and Trace have worked with top talent managers and industry leaders across the continent to identify a definitive list of pan-African cultural shape shifters.
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