In a nod to pop culture, HEYDUDE has just unveiled their latest collaboration with the iconic film Mean Girls, perfectly timed to celebrate the movie’s 20th anniversary! This partnership is another brilliant move for HEYDUDE, especially following the buzz around the recent Sydney Sweeney collab.
Mean Girls remains a cultural phenomenon, not just for its sharp humour and memorable one-liners but also for its relatable take on high school life and social dynamics. The film has been a staple in teen culture since its release, with fans quoting phrases like “On Wednesdays, we wear pink” and “You can’t sit with us!” long after the credits rolled. It’s this enduring relevance that makes HEYDUDE’s new collection a must-have for any fan of the film.
The collection features the Wendy “Burn Book” Slip-Ons, which are the perfect blend of style and comfort. With their vibrant electric pink colour, these easy-lacing slip-ons ensure that you’ll look chic while avoiding the dreaded Burn Book fate! Adorned with the film’s iconic lettering, these shoes are not just a fashion statement; they’re a celebration of a film that’s become a cultural touchstone.
These slip-ons are designed for every occasion— whether it’s a lazy brunch outing to strutting through the mall with your crew. Plus, they’re so lightweight you might forget you’re wearing them—lighter than a Kälteen bar, in fact!
Priced at R1,299, the Wendy “Burn Book” Slip-Ons are set to fly off the shelves, so fans should grab their pairs before they disappear faster than you can say “fetch!” HEYDUDE continues to prove that they not only understand comfort but also know how to tap into the cultural zeitgeist, making them a brand that keeps winning with every new launch.